Marketing for Remodeling Contractors
Remodeling Marketing That Books Kitchens, Baths & Additions
Ranking contractors on Google since 2010.
We put remodeling contractors in the Google Map Pack, organic results, and AI answers where homeowners research their project, so you’re on the shortlist before the first bid goes out.
5.0★
Client Rating
16+
Years in Business
$1,000
One-Time Quick Start
$1,500
Per Month, No Contracts
Built for remodeling contractors
Kitchens·Bathrooms·Additions·Basements·Whole-Home
MANHRI
Your First 90 Days
What Happens When You Start
No mystery retainer. Here’s exactly what gets done, in order, and how you’ll know it’s working.
Weeks 1–4
Quick Start fixes
We review your website and Google Business Profile, record where you rank today in the towns you want, and make the priority fixes first.
$1,000 one-time Quick Start
Day 30
Visibility re-check
We measure your visibility again against the baseline, so you see what moved instead of taking our word for it.
Included in the Quick Start
Months 2–3
Project and town pages
Kitchen, bath, addition, and basement pages, town pages for where you want work, and a review system that names the project.
$1,500/month ongoing, no contract
The Map Pack, Street by Street
See Exactly Where You Rank
Ranking #1 at your shop doesn’t mean you rank #1 across town. We scan a grid of points over your service area and check where you show up in the Map Pack for the searches that bring in calls.
- Green is the top 3, where the calls come from.
- Yellow and red are where a competitor is taking your calls.
- We track every keyword that brings you work, and re-scan every month so you see exactly what moved.
“remodeling contractor near me”
Remodeling contractor · sample scan
Ready to scan
remodeling contractor near mekitchen remodelbathroom remodelhome additionbasement finishing
169-point grid · 13 × 13
1–34–1011–2020+
Illustration with sample data. Your audit uses your real business and keywords.
The Shortlist Test
Homeowners Check Six Things Before They Call a Remodeler
Remodeling is a big, personal purchase. Homeowners research for weeks, build a shortlist, and only call the contractors who pass. Here’s what they look for.
✓
Photos of their kind of project
A kitchen shopper wants kitchens, not a generic gallery.
What we build: Project pages with your own photos, sorted by project type.
✓
Reviews that mention their project
Five stars matter less than a review that says the bathroom came out perfect.
What we build: A review request after every job that asks customers to name the project.
✓
Work in their town
Homeowners trust a remodeler who has already worked on their street.
What we build: Town pages with local projects and reviews that name the town.
✓
A ballpark on cost
Nobody wants to book a consultation just to learn a number.
What we build: Plain-language cost and budget sections on each project page.
✓
How the process works
Timeline, permits, and whether they can live at home during the work.
What we build: Process and timeline answers written the way homeowners ask them.
✓
Registered and insured
In Massachusetts, homeowners are told to check contractor registration before hiring.
What we build: Your registration, licensing, and insurance shown where homeowners look for it.
If you don’t pass the shortlist test online, you never get the chance to bid. Most remodeler websites are a gallery and a contact form. We build the pages that answer these six questions, so homeowners call you ready to talk about their project.
Our Process
How We Put You on the Shortlist
Four phases, in order. The Map Pack first because it’s where most local searches start, then a page for every project you do, every town you want, and reviews that prove it.
1
Map Pack Foundation
Get found for remodeler near me
- Google profile categories and services set for remodeling
- Project photos posted on a schedule
- Service areas matched to where you want work
- Map Pack tracking across every town you serve
2
Project Pages
Rank for every project type
- Kitchen remodeling
- Bathroom remodeling
- Additions and basements
- Whole-home renovations
3
Town Pages
Expand your radius
- A page for every town you want work from
- Local projects and photos from each town
- Local citations built in each market
- Reviews that name the towns you work in
4
Reviews That Sell
Turn every project into ranking power
- A review request after every project
- Reviews that name the project
- Photos added to reviews and your profile
- Monthly ranking re-checks across your towns
The result: homeowners who call already sold on your work, not just shopping for a price.
Remodeler SEO Services
What We Do for Remodeling Contractors
No generic marketing packages and no shared leads. Everything we build lives on your own website and Google profile.
What happens when a homeowner Googles “kitchen remodel acton ma”
Illustration · your company is the one in blue
Google’s AI answer
The map
Websites
Gkitchen remodel acton ma
Google’s AI answer
Names 2 competitors. Not you.
The map · most calls come from here
Websites · organic results
Illustration, not a specific client or a promise of results. How far and how fast depends on your market and where you start.
For kitchen remodeling in Acton, Your Company is a local option with strong reviews and project photos.
Before: homeowners see your competitors first. You’re not on the map, your website is on page 2, and Google’s AI doesn’t mention you.
Step 1 We fix your Google profile. You show up on the map.
Step 2 We build a page for every kind of project you do. Your website starts climbing.
Step 3 We build pages for the towns you serve. You move up on the map and in the websites.
Step 4 Every project brings in a new review. You take the #1 spot on the map.
Step 5 We make sure AI tools can find and trust you. Google’s AI now names your company.
Step 6 We track it all every month and keep pushing. #1 on the map, #2 in the websites, and named by Google’s AI.
Google Business Profile & Map Pack SEO
Categories, services, service areas, and a steady flow of project photos set up the way Google ranks remodelers, then tracked across every town you serve.
For: remodeler near me searches
Project Pages That Rank
A dedicated page for kitchens, bathrooms, additions, basements, and whole-home work, each with photos, cost ranges, and process answers.
For: homeowners researching a project
Town Pages for Your Service Area
A page for each town you want work from, with local projects, so you rank in the next town over, not just your own.
For: expanding your radius
Reviews That Name the Project
A review request after every project, asking customers to mention what you built and where, which is what Google, AI tools, and homeowners look for.
For: passing the shortlist test
AI Search Visibility
Consistent listings, structured data, and question-answering content so ChatGPT, Gemini, and Google AI Overviews name your company.
For: homeowners who ask AI first
Tracking & Monthly Reporting
Map grid tracking across your towns, Search Console monitoring, and a monthly report on the work done and where you rank.
For: knowing what you pay for
Pricing
Simple Pricing. No Long-Term Contracts.
Start with a one-time Quick Start, or go straight to ongoing SEO. Same pricing for every trade we serve.
Start Here
Google Visibility Quick Start
We review your website and Google Business Profile, establish a local visibility baseline, make the priority improvements, and review visibility again approximately 30 days later.
Includes optimization of the primary website pages and one Google Business Profile. Larger websites, multiple locations, or extensive page work may require a custom quote.
Built for roofers, plumbers, HVAC companies, electricians, remodelers, and other local contractors.
Ongoing Contractor SEO
Website + Google Business Profile SEO
Many contractors come to us after paying $2,000+ a month for SEO without seeing enough calls. This plan is focused on the towns, services, and local visibility that can actually produce work.
$1,500/monthMonth-to-month
No long-term contract
No long-term contract
The Quick Start fixes the priority issues and gives you a measured baseline. Ongoing SEO is for contractors who want to keep expanding and defending visibility across the towns and services they want to win.
✓Google Business Profile optimization for the service areas you want jobs from
✓Website SEO built around contractor services and target towns
✓Service-page and city-page improvements based on ranking opportunities
✓Google Maps visibility tracking across the areas you want to win
✓Organic ranking and Search Console monitoring
✓Competitor monitoring in the local markets you are trying to take business from
✓Technical and on-page corrections as issues appear
✓Content and location updates tied to contractor search demand
✓Monthly work and visibility reporting
✓Direct communication with the person doing the work
Built for roofers, plumbers, HVAC companies, electricians, remodelers, and other local contractors.
The $1,000 Quick Start is a one-time service. Ongoing SEO is month-to-month with no long-term contract.
Google Reviews
What Contractors Say About Working With Us
Straight from our Google reviews, in their own words.
★★★★★
“It’s not hype it’s just the first time the online side of our business has actually felt useful.”
Justin P. · Google review
★★★★★
“It’s nice knowing there are people finding us even when nobody’s passing our name around.”
Sekou C. · Google review
★★★★★
“They didn’t just throw keywords at the wall, they dug into what actually moves the needle and got us ranking for terms that bring in real business.”
Jake F. · Google review
★★★★★
“Paul answers or returns my call in a timely manner. If I have questions, he has answers as well as a clear plan.”
Sandra P. · Google review
Service Areas
Remodeling Marketing in Your Town
We market remodeling contractors across Massachusetts, New Hampshire, and Rhode Island. See how we approach your local market, or see every town we serve.
ActonMAHaverhillMALawrenceMALowellMAMedfordMAPlymouthMATauntonMAWalthamMAWoburnMAWorcesterMACranstonRINashuaNH
Marketing for other trades
FAQ
Remodeling Marketing Questions
Straight answers to what remodeling contractors ask us most.
How do remodeling contractors get more leads from Google?
Remodeling leads come from two places on Google: the Map Pack for searches like remodeling contractor near me, and organic results for project searches like kitchen remodel or bathroom renovation in a specific town. To win both, you need a Google Business Profile full of real project photos and reviews that name the project and the town, plus a dedicated page for each project type you do and each town you want work from.
Is Houzz or Angi enough, or do I need my own SEO?
Lead platforms can fill gaps, but you pay for every lead and the same homeowner is often sent to several contractors. Ranking your own website and Google Business Profile means the homeowner finds you directly, sees your own portfolio and reviews, and calls you without competing on price in the same inbox. Most remodelers do best treating platforms as extra, not as the foundation.
How much does remodeling marketing cost with Local Contractors Marketing?
There are two options. The Quick Start is $1,000 one-time: we review your website and Google Business Profile, set a visibility baseline, make the priority fixes, and re-check about 30 days later. Ongoing Website and Google Business Profile SEO is $1,500 per month, month-to-month, with no long-term contract.
How long does SEO take for a remodeling company?
Google Business Profile changes can start moving Map Pack positions within weeks, and new project and town pages usually take a few months to reach page one. Remodeling also has a long sales cycle: homeowners often research for weeks or months before they call. Starting early means you are already on their shortlist when they are ready for bids.
What should a remodeler look for in a marketing agency?
Look for an agency that works only with contractors, shows you where you rank today before you pay for anything, doesn’t lock you into a long contract, and puts the work into your own website and Google Business Profile rather than renting you leads. You should also be able to talk directly to the person doing the work.
How do I get my remodeling company recommended by ChatGPT and Google AI Overviews?
AI tools recommend businesses they can confirm across many sources. That means consistent name, address, and phone details everywhere you are listed, project pages that answer real homeowner questions about cost, timeline, and process, reviews that describe the specific projects you completed, and structured data that tells search engines exactly what you do and where.
Get on the Shortlist Before the First Bid
Free visibility audit for remodeling contractors. We’ll show you where you rank, who’s getting the projects you want, and what to fix first.
Map Pack position in your towns
Who’s outranking you and why
Project pages you’re missing
Google profile and photo gaps
Review count and velocity vs. competitors
Your fastest wins, in order